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Case Study
Oct 4, 2023

Target marketplace affiliate program

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Target is an American retail corporation known for its chain of department stores that sell a variety of products, including clothing, electronics, household goods, and groceries, often offering trendy and stylish merchandise. If you’re looking for a target affiliate program, maybe you’d like to consider starting your own marketplace with 3-5x higher sales commission. Here’s how.

Vendo makes it easier and more affordable to create your multi-vendor marketplace. You can quickly launch, selling products from a variety of vendors, without the burdens of inventory and shipping logistics. And the sales commissions hover around 20-30% instead of 1-8%.

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Opt for Vendo as a comprehensive solution for marketplace needs, providing an automated platform for daily tasks, a catalog of brands or the ability to invite your own, merchandising and marketing tools, various sales channels (website, emails, SMS, mobile app, social media), and regular support for marketplace growth.

Target Marketplace Success Factors

Target Marketplace, particularly through its Target Plus platform, made significant strides in the e-commerce world, especially in 2020, amid the global surge in online shopping​​. Here are key reasons behind its success:

  • Massive E-commerce Growth: In 2020, Target's e-commerce sales soared by 163% to $10.37 billion in just the first three quarters​​.
  • Innovative Omnichannel Approach: Investments in same-day shipping, curbside options, and seamless return policies significantly drove digital growth​​.
  • Selective Marketplace Strategy: Unlike its competitors, Target Plus focuses on a curated, quality-first approach, ensuring an exclusive selection of sellers and products​​.
  • Focus on Quality and Experience: Target's strategy emphasizes fewer but higher-quality sellers and brands, contrasting with the more cluttered marketplaces​​.

Target Affiliate Program

Target Affiliate Program is designed for website owners, bloggers, and influencers who wish to monetize their traffic by promoting Target products. Here are key aspects of the affiliate program:

  • Commission Range: Affiliates earn between 1% to 8% commission, depending on the product category​​.
  • 7-Day Cookie Duration: Affiliates can earn commissions on any purchase made within seven days of a referral​​.
  • Earnings Per Clicks: Affiliates earn approximately $12-$13 per 100 clicks on their affiliate links​​.
  • Promotional Support: Affiliates are provided with text links, banners, and widgets to promote sales​​.
  • Exclusions Apply: Some categories have 0% commission rates, including groceries, electronics, and toys​​.

Get started with a marketplace like Target on Vendo. Get 3-5x higher sales commission!

Vendo makes it easier and more affordable to create your multi-vendor marketplace. You can quickly launch, selling products from a variety of vendors, without the burdens of inventory and shipping logistics. And the sales commissions hover around 20-30% instead of 1-8%.

START YOUR OWN MULTI-BRAND MARKETPLACE ON VENDO 

  • Book a demo call: We’ll set up your demo marketplace and populate it with products.
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 

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