Case Study
Dec 21, 2023

SWAG.COM Multi-Vendor Marketplace Case Study And How to Start Your Own

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Looking to explore the world of branded merchandise? is your go-to marketplace for all things promotional products and corporate swag. Considering the launch of your marketplace? Vendo is a top-notch choice, renowned for its user-friendly interface and budget-friendly capabilities. 

Vendo streamlines the process of establishing your marketplace, enabling you to showcase renowned domestic brands while efficiently managing inventory and shipping logistics. With Vendo taking care of these operational tasks, you can dedicate your efforts to crafting a unique and appealing marketplace that resonates effectively with your target customer base.


Vendo is a one-stop-shop for all your marketplace needs, providing you with a marketplace platform automating day-to-day operation, a catalog of brands to pick from or an ability to invite your own brands, merchandising and promotional tools, ability to sell through multiple channels (your existing website, emails & SMS, mobile app, social media), and ongoing daily support scaling your marketplace business.

Unlocking Success: The Marketplace Story

Making Waves in the Promotional Merchandise Marketplace, a prominent player in the promotional merchandise marketplace, has made significant strides in recent years. Founded in [Year], the company has seen remarkable growth, carving a niche for itself in the world of branded corporate gifts and promotional items.

Numbers Speak Volumes

The journey to success is best illustrated through its impressive numbers. The company, showcasing its financial prowess. With annual growth over the last years, has not only maintained but also strengthened its position in the marketplace.

The Affiliate Program: A Win-Win Collaboration affiliate program has played a pivotal role in its success story. The program offers lucrative incentives to partners, including competitive commissions and bonuses for high-performance affiliates. This has attracted a network of influencers, bloggers, and businesses looking to monetize their online presence.

Embracing Technology and Customer-Centricity

One key factor in the rise is its embrace of technology. The company has invested heavily in creating a seamless online platform that allows customers to browse, customize, and order promotional merchandise with ease. Additionally,'s customer-centric approach, including responsive customer support and a user-friendly website, has garnered a loyal customer base.

The Road to Replicating Success

To replicate success in starting a new marketplace, aspiring entrepreneurs should focus on these essential steps:

  • Identify a Niche: Find a specific niche within the marketplace that isn't saturated and has a demand waiting to be met.
  • Leverage Technology: Invest in a robust online platform that offers a user-friendly experience and seamless customization options.
  • Customer-Centric Approach: Prioritize exceptional customer service, ensuring customers' needs are met promptly and efficiently.
  • Affiliate Marketing: Establish an attractive affiliate program to leverage the reach of influencers and marketers in your industry.
  • Analytics and Adaptation: Continuously monitor data and customer feedback to adapt and improve your marketplace. journey showcases that success in the marketplace is achievable with a combination of innovative technology, a customer-focused approach, and a strong affiliate program. With the right strategy, determination, and a touch of creativity, aspiring entrepreneurs can follow in's footsteps and make their mark in the world of online marketplaces.

Get started with a marketplace like Swag on Vendo!


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters.
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts.


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