Case Study
Aug 7, 2023

Steps Mobile Mobile Shopping App Case Study

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Steps Mobile is a mobile shopping app that has revolutionized the way consumers shop on their mobile devices. With a focus on convenience, personalization, and seamless user experience, the app has gained significant traction in the market. If you're looking to generate revenue from your Step-like mobile application, consider incorporating in-app shopping through Vendo. 

By integrating a custom marketplace within a WebView, you can provide your users with the opportunity to browse and purchase an impressive selection of products from local brands, while also earning a fair sales commission.


Interested in increasing your mobile app ARPU? Try Vendo. By letting your users shop for amazing products from domestic brands, you can triple any affiliate sales commission out there, elevating it to 20-30%. That's 3-5x more than most affiliate links.

11 success factors of Steps mobile shopping app

Personalized Recommendations: Steps Mobile Inc leverages advanced algorithms and machine learning to provide personalized product recommendations to users based on their browsing and purchase history.

Intuitive User Interface: The app boasts an intuitive user interface, making it easy for customers to navigate and browse products.

Secure Payment Options: Steps Mobile Inc prioritizes security by offering secure payment options, including encrypted transactions and trusted payment gateways.

Seamless Integration with Retailers: The app seamlessly integrates with retailers' systems, allowing for smooth order processing and inventory management.

Diverse Product Catalog: Steps Mobile Inc offers a diverse product catalog across various categories, catering to a wide range of customer needs and preferences.

Efficient Order Fulfillment: The app's efficient order fulfillment process ensures timely delivery and customer satisfaction.

Responsive Customer Support: Steps Mobile Inc provides responsive and helpful customer support, addressing any queries or concerns promptly.

Effective Marketing Strategies: The app's effective marketing strategies, including social media marketing and influencer collaborations, increase brand awareness and drive user acquisition.

Data-Driven Decision Making: Steps Mobile Inc leverages data analytics to gain insights into customer behavior, preferences, and pain points, enabling data-driven decision making.

Strategic Partnerships: The app has established strategic partnerships with retailers, brands, and payment providers, expanding its reach and driving growth.

Continuous Innovation: Steps Mobile Inc invests in continuous innovation, developing new features and capabilities to enhance the user experience and stay ahead of competitors.

Suggestions for other businesses to replicate the success of Steps Mobile

Focus on Personalization: Prioritize personalization in your mobile shopping app by leveraging customer data and providing tailored recommendations based on their preferences and browsing history.

User-Friendly Interface: Design an intuitive and user-friendly interface that makes it easy for customers to navigate, search for products, and make purchases.

Embrace Secure Payment Options: Offer secure payment options to instill trust and confidence in your customers, ensuring their financial information is protected.

Seamless Integration with Retailers: Develop strong integration capabilities with retailers' systems to enable smooth order processing, inventory management, and real-time updates on product availability.

Curate a Diverse Product Catalog: Offer a diverse range of products across various categories to cater to different customer needs and preferences, ensuring there is something for everyone.

Streamline Order Fulfillment: Optimize your order fulfillment process to ensure efficient and timely delivery, providing a positive customer experience.

Prioritize Customer Support: Invest in responsive and helpful customer support to address any queries or concerns promptly, building trust and loyalty among your customers.

Implement Effective Marketing Strategies: Develop effective marketing strategies, including social media marketing, influencer collaborations, and targeted advertising, to increase brand awareness and drive user acquisition.

Leverage Data Analytics: Utilize data analytics to gain insights into customer behavior, preferences, and trends, enabling data-driven decision making and continuous improvement.

Foster Strategic Partnerships: Establish strategic partnerships with retailers, brands, and payment providers to expand your reach, access a wider customer base, and drive growth through mutually beneficial collaborations.

To increase your mobile app ARPU, consider Vendo. By allowing your users to shop for amazing products from domestic brands, you can triple any affiliate sales commission out there, elevating it to 20-30%. That's 3-5x more than most affiliate links.


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your marketplace: We’ll help you craft a marketplace that aligns with your branding guidelines,
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 


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