Case Study
Dec 21, 2023

QUEENLY Multi-Vendor Marketplace Case Study And How to Start Your Own

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Looking to step into the world of formal fashion?, the go-to marketplace, offers a royal experience for buying and selling formal attire, simplifying your quest for the perfect gown or tuxedo. If you're considering entering the online marketplace arena, Vendo is an excellent option known for its user-friendly interface and budget-friendly functionalities. 

Vendo streamlines the process of setting up your marketplace, enabling you to feature popular domestic brands while efficiently managing inventory and shipping logistics. With Vendo managing these operational aspects, you can channel your efforts into crafting a distinct and appealing marketplace that effectively resonates with your target customer base.


Vendo is a one-stop-shop for all your marketplace needs, providing you with a marketplace platform automating day-to-day operation, a catalog of brands to pick from or an ability to invite your own brands, merchandising and promotional tools, ability to sell through multiple channels (your existing website, emails & SMS, mobile app, social media), and ongoing daily support scaling your marketplace business. Revolutionizing the Formalwear Marketplace The Cinderella Story of the Formalwear Marketplace, an innovative online marketplace, has emerged as a Cinderella story in the world of formalwear e-commerce. Founded, this platform has not only transformed the way people buy and sell formal attire but has also carved a niche for itself in a highly competitive market. Here's a glimpse into the remarkable success story of

Breaking Stereotypes with Success began as an idea to break stereotypes and create an inclusive space for women to buy and sell formal dresses. Since its inception, the platform has grown exponentially. By the end of its first year, boasted over 10,000 listings, and its user base had expanded to more than 50,000 users. Fast forward to, and the platform now features over 250,000 listings and has a community of over 1 million users.

A Cinderella Story of Growth

In just a few years, annual Gross Merchandise Volume (GMV) skyrocketed to $50 million, making it one of the fastest-growing marketplaces in its niche. The platform has partnered with prominent designers and boutiques, allowing users to discover and purchase exclusive formal dresses. success can be attributed to its user-friendly interface, a vast inventory, and a commitment to making every customer feel like royalty.

The Enchanting Affiliate Program affiliate program is as enchanting as its success story. Affiliates, including influencers, fashion bloggers, and content creators, can earn generous commissions by promoting listings and driving sales. The program offers competitive commissions, personalized support, and access to exclusive promotions and events. It's an enchanting opportunity for individuals and businesses alike to join the success journey.

Recreating the Magic

To replicate success when starting a new marketplace, focus on creating a user-centric platform with a clear niche and mission. Invest in user experience, customer support, and marketing to build a strong community. Partner with influencers and designers to enhance your marketplace's appeal. Leverage data analytics to understand user behavior and continuously improve the platform. And most importantly, create a marketplace where every user feels like royalty, just as has done. Where Every Dress Tells a Story, and Every User Feels Like Royalty

In a competitive e-commerce world, has proven that with innovation, dedication, and a touch of magic, success can be achieved. This Cinderella story reminds us that, in the world of online marketplaces, dreams can come true. So, if you're looking to make your mark in the marketplace realm, let journey inspire you to create your own enchanted success story.

Get started with a marketplace like Queenly on Vendo!


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters.
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts.


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