Case Study
Dec 14, 2023

MYBUILDER Multi-Vendor Marketplace Case Study And How to Start Your Own

Written by is a trusted online marketplace connecting homeowners with skilled, vetted tradespeople for home improvement and repair projects. It's a reliable platform for finding quality building services with ease. Have you got a plan for an online marketplace? Give Vendo a shot.

Vendo is really easy to use and won't cost much. You can get your marketplace going really fast, in a couple of days. You can sell products from domestic brands without stressing over managing a dozen of inventory or sorting out shipping. Vendo handles all the tough parts, letting you have fun making your marketplace stand out and be cool.


Vendo is a one-stop-shop for all your marketplace needs, providing you with a marketplace platform automating day-to-day operation, a catalog of brands to pick from or an ability to invite your own brands, merchandising and promotional tools, ability to sell through multiple channels (your existing website, emails & SMS, mobile app, social media), and ongoing daily support scaling your marketplace business. Constructing Success in the Home Services Marketplace with a Solid Affiliate Program Hammering Out a Niche started as a unique idea in the crowded online marketplace world, focusing on connecting homeowners with reliable tradespeople. They've grown massively, with thousands of tradespeople across various specialties like plumbing, carpentry, and electrical work. The platform has facilitated countless successful projects, building a reputation as the go-to place for home improvement and repair needs.

The Blueprint for Growth

The key to success? A focus on quality and reliability. They carefully vet each tradesperson, ensuring homeowners find skilled professionals. This trust factor has been a cornerstone of their growth, leading to high satisfaction rates and repeat business.

Building Trust in Every Job stands out by ensuring every listed tradesperson is reviewed and vetted. This focus on quality has given homeowners peace of mind and helped tradespeople showcase their skills. It's a win-win: homeowners get their projects done right, and tradespeople get to grow their businesses.

Supporting Growth: The Affiliate Program affiliate program helps spread the word. Website owners and bloggers in the home improvement niche can promote and earn a commission for each homeowner or tradesperson who signs up. It's a great way for affiliates to earn while supporting the platform's growth.

Laying the Foundations for Your Marketplace

Want to replicate success? Here’s how: Find a niche that needs better service, like they did with home improvements. Focus on building trust by vetting participants in your marketplace. An affiliate program can be a great way to increase your reach. Keep your users' needs at the heart of your business, and you could create a successful online marketplace of your own.

Get started with a marketplace like MyBuilder on Vendo!


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters.
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts.


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