Case Study
Oct 15, 2023

Earth Kind multi-vendor marketplace success

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Earthkind is an online marketplace that serves as a haven for conscious consumers seeking sustainable and ethically produced clothing and accessories. This multi-brand platform is more than just a marketplace; it's a movement that's redefining the way we approach fashion and lifestyle.

With Vendo, starting your own multi-vendor marketplace is more affordable and straightforward than ever. You can begin selling products from numerous vendors and go live within days, all without the burden of managing inventory and shipping. 

Vendo operates in a streamlined dropshipping model, relieving you of the logistical complexities and allowing you to focus on growing your marketplace.



Earthkind's journey began as a response to the pressing environmental and ethical concerns within the fashion industry. Fueled by the desire to make a positive impact, the founders envisioned a platform that would bring together brands dedicated to sustainability and ethics.

What Sets Earthkind Apart

Ethical Commitment

Earthkind's primary focus is on celebrating brands and designers that share a commitment to ethical and sustainable practices. Every product in their marketplace is carefully curated, ensuring it meets stringent sustainability and ethical standards.

Empowering Consumer Choices

Earthkind recognizes that sustainability starts with individual choices. While emphasizing the importance of minimizing consumption and shopping from one's existing wardrobe, it offers a guilt-free alternative for those times when a new addition is needed.

Collaborative Sustainability

Earthkind collaborates with organizations like One Tree Planted to make a real-world impact. Every purchase on Earthkind contributes to reforestation efforts in regions like the Philippines, Indonesia, India, and Vietnam, demonstrating that ethical shopping can go beyond individual satisfaction.

Eco-Friendly Packaging

Earthkind prioritizes sustainable packaging practices. They eliminate unnecessary packaging and utilize recycled materials, minimizing their environmental footprint and promoting eco-conscious consumption.

How to Replicate Earthkind's Success

If you're inspired by Earthkind's mission and want to replicate their success, here are some key takeaways:

Curate Ethical Brands

Like Earthkind, carefully curate brands that align with your values and meet ethical and sustainable standards.

Empower Consumer Awareness

Educate your customers about the importance of ethical and sustainable choices. Encourage them to think about their impact on the environment and society.

Collaborate for Impact

Partner with like-minded organizations to amplify your impact. Reforestation initiatives, social causes, and sustainable practices can make a significant difference.

Sustainable Packaging

Minimize waste by adopting eco-friendly packaging. Use recycled materials and promote recycling practices.

Transparency and Certification

Ensure transparency in your supply chain and seek certifications from reputable third-party institutions to build trust with your customers.

Advocate for Sustainable Living

Encourage customers to adopt sustainable living habits, one step at a time, and emphasize the collective impact of small actions.

Earthkind is more than just an online marketplace; it's a beacon for sustainable and ethical living. Its commitment to ethical fashion and lifestyle choices, dedication to reforestation, and eco-conscious practices set it apart as a powerful force for positive change. By replicating the principles and practices that drive Earthkind's success, we can collectively work towards a more sustainable and ethical future, one purchase at a time.

Get started with a marketplace like Earth Kind on Vendo!

How to quickly start your own multi-vendor marketplace on Vendo and go live in just a few days

  1. Sign Up and Start a Free Trial: Begin by signing up for Vendo's free trial to explore its features and capabilities.
  2. Configure a Storefront: Create a storefront that aligns with your brand identity, ensuring a cohesive and on-brand appearance.
  3. Onboard Brands: Invite your preferred brands or choose from Vendo's brand catalog to enrich your product offerings.
  4. Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demands.
  5. Start Selling: Link to your marketplace on your website, share it on social media, and include it in your newsletters to reach a broader audience.
  6. Get Paid Quickly: Get paid as soon as products are shipped by the vendors.


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