Case Study
Nov 23, 2023

Mobee mobile shopping app case study

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The Mobee mobile shopping app is a platform that allows users to earn rewards and cashback at various retail stores and restaurants. If you have a mobile app similar to Mobee, you can explore monetization opportunities by introducing in-app shopping using Vendo. 

By integrating your own marketplace within a WebView, you can give your users the chance to discover and purchase a variety of incredible products from domestic brands, while also earning a commission on each sale.


Follow their footsteps to success by adding in-app shopping to your mobile app with Vendo. Simply incorporate your own marketplace in WebView, enabling users to shop for exceptional products from local brands, leaving you with a substantial sales commission.

Success factors of Mobee’s mobile shopping app

Gamified Shopping Experience

Mobee's gamification approach makes shopping fun and interactive, motivating users to actively engage with brands and complete missions.

Rewarding System

The app's ability to offer tangible rewards, such as gift cards and cashback, incentivizes users to participate in missions and drives user loyalty.

Brand Engagement

Mobee successfully fosters brand engagement by providing users with opportunities to interact with and learn about different brands through missions and tasks.

Location-Based Missions

Mobee's use of location data allows users to discover and complete missions at nearby stores and restaurants, enhancing the convenience and relevance of the app.

User-Generated Content

Mobee encourages users to share their experiences and insights through photos, reviews, and feedback, creating a community-driven platform that benefits both users and brands.

Easy-to-Use Interface 

Mobee's user-friendly interface makes it simple for users to navigate the app, find missions, and track their progress, ensuring a seamless user experience.

Variety of Mission Types 

Mobee offers a diverse range of mission types, including mystery shopping, product testing, and market research, catering to different user interests and preferences.

Real-Time Feedback

Mobee provides users with immediate feedback on their mission submissions, allowing them to track their progress and make improvements if needed.

Partnerships with Brands and Retailers 

Mobee's partnerships with a wide range of brands and retailers enable users to engage with popular businesses and discover new products and services.

Community Engagement

Mobee fosters a sense of community by allowing users to interact with each other through comments, likes, and sharing experiences, creating a social aspect within the app.

Suggestions for Mobee's Growth

Expand Mission Variety

Introduce a wider range of mission types, including video-based missions, social media engagement tasks, or interactive quizzes, to keep users engaged and excited.

Enhance User Interface

Continuously improve the app's user interface to ensure a seamless and intuitive experience for users, making it easier for them to discover and complete missions.

Partner with More Brands 

Forge partnerships with additional brands and businesses across various industries to offer a greater variety of missions and rewards to users.

Social Sharing Integration

Enable users to share their mission accomplishments, rewards, and experiences on social media platforms, fostering word-of-mouth marketing and attracting new users.

Referral Program

Implement a referral program that rewards users for inviting friends to join Mobee, incentivizing them to spread the word about the app.

Localized Marketing Campaigns 

Run targeted marketing campaigns in specific regions or cities to increase awareness and engagement among local users.

Improve Mission Accuracy 

Continuously refine the mission validation process to ensure accuracy and fairness, enhancing user trust in the app.

Tips for Businesses to Replicate Mobee's Success

Gamify the Shopping Experience

Incorporate gamification elements into your own mobile shopping app or loyalty program to engage customers and provide them with rewards for their interactions.

Encourage Brand Engagement 

Create interactive tasks or challenges that encourage customers to engage with your brand, such as leaving reviews, sharing content on social media, or participating in contests.

Offer Tangible Rewards 

Provide customers with tangible rewards, such as discounts, cashback, or exclusive offers, for their loyalty or participation in various activities related to your business.

Leverage Location-Based Services

Utilize location-based technology to offer personalized experiences, targeted promotions, or location-specific rewards to enhance customer engagement.

Integrate Social Sharing

Allow customers to share their experiences, purchases, or achievements on social media platforms, amplifying your brand reach and fostering user-generated content.

Implement Referral Programs

Create referral programs that incentivize existing customers to refer new customers to your business, rewarding both parties for their participation.

Continuous Improvement 

Regularly gather customer feedback and data analytics to identify areas for improvement in your app or program, ensuring a seamless and satisfying user experience.

Increase your mobile app's Average Revenue Per User (ARPU) by utilizing Vendo, which allows your users to shop a wide range of products from local brands. Boost your affiliate sales commission to 20-30%, which is three to five times higher than most affiliate links available.


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your marketplace: We’ll help you craft a marketplace that aligns with your branding guidelines,
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 


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