Case Study
Mar 14, 2023

Kidstuff marketplace affiliate program

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Kidstuff is a retail chain and online store specializing in children's toys, games, and educational products, offering a wide selection of age-appropriate and developmental items for kids of all ages. If you’re looking for a Kidstuff affiliate program, maybe you’d like to consider starting your own marketplace with 3-5x higher sales commission. Here’s how.

Launching a multi-vendor marketplace is hassle-free and economical with Vendo. Start your business featuring products from various vendors quickly, without worrying about inventory or shipping details. And the sales commissions hover around 20-30%.


With Vendo, achieve a comprehensive solution for marketplace operations, including an automated operational platform, a range of brands or the opportunity to add your own, tools for merchandising and marketing, options to sell via various channels (website, emails, SMS, mobile app, social media), and continuous support for growing your marketplace.

Kidstuff Marketplace Success Factors

Kidstuff Marketplace has demonstrated significant growth and success, particularly in its transition and adaptation to the digital landscape. Here's a summarized overview of their journey and key reasons behind their success:

  • Multichannel Expansion: Kidstuff effectively doubled its business during COVID-19 by embracing multichannel e-commerce, selling on platforms like eBay, Amazon, and Walmart without increasing staff numbers.
  • Automation with SellerActive: Partnering with SellerActive in 2015, Kidstuff automated their inventory management across multiple online marketplaces, significantly reducing the time and resources required for manual entry and inventory tracking.
  • Online Presence Since the '90s: Transitioning from mail order catalogs to an online business model in the '90s, Kidstuff has maintained a robust online presence, which has been crucial for their sustained success over the decades.
  • Efficient Order and Inventory Management: Features like bundling, continuous software improvements, and efficient order management through SellerActive have kept Kidstuff competitive in online sales.
  • Diverse Product Offerings and Partnerships: Their strategic partnership with SaveAround, a leading coupon book company, expanded their product offerings, combining high-quality print and digital coupons for consumers.

Kidstuff Affiliate Program

I have attempted to find specific details about Kidstuff's affiliate program, but it appears that such information isn't readily available online or on Kidstuff's official website. Despite searching through their official resources and related business information sites, I couldn't locate specific details or references to an affiliate program they might offer.

If you are interested in such opportunities with Kidstuff or any other specifics, I would recommend directly contacting Kidstuff's customer support or visiting their official website for the most accurate and updated information. They might provide the exact details of any affiliate program, including participation criteria, commission rates, and other pertinent information.

Get started with a marketplace like Kidstuff on Vendo. Get 3-5x higher sales commission!

Launching a multi-vendor marketplace is hassle-free and economical with Vendo. Start your business featuring products from various vendors quickly, without worrying about inventory or shipping details. And the sales commissions hover around 20-30%.


  • Book a demo call: We’ll set up your demo marketplace and populate it with products.
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 


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