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Case Study
Aug 22, 2023

Gametime mobile app case study

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Gametime mobile app offers last-minute tickets to top sports, music, and theater events with over 10,000 potential seats available for events across the United States and Canada. Leveraging Vendo to enable in-app shopping could seamlessly create an additional revenue stream for an app similar to Gametime. Implement Vendo into your mobile app using a WebView to create your own in-app marketplace, allowing users to explore and purchase products from domestic brands, while earning a commission for each transaction.

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Simplify and streamline your marketplace operations with Vendo's comprehensive platform. It automates day-to-day operations, offers a diverse catalog of brands to choose from or the option to invite your own brands, provides merchandising and promotional tools for effective marketing campaigns, enables selling through multiple channels (including your existing website, emails & SMS, mobile app, and social media), and offers ongoing daily support to help you scale your marketplace business.

Success factors of Gametime mobile app

Efficient Ticket Curation: Success is driven by the app's efficient curation of the best ticket options from over 10,000 potential seats, ensuring that users are presented with high-value choices for last-minute events.

Seating Visualization: The app's success is attributed to its provision of panoramic high-resolution photos, allowing users to visualize the view from their selected seats, enhancing transparency and confidence in their purchase.

User-Friendly Interface: Success is supported by a user-friendly interface that enables fast and easy navigation, ensuring a seamless and enjoyable ticket purchasing experience for users.

Value Comparison Tools: The app's success is enhanced by its ability to present users with the 50 best values to choose from, offering transparent price versus location comparisons through true-to-life venue maps.

Direct Ticket Delivery: Success is driven by the convenience of direct ticket delivery to users' phones, eliminating the need for physical tickets and providing a streamlined experience for event access.

Event Variety and Coverage: The app's success is bolstered by its offering of sports, music, and theater events across the United States and Canada, catering to a wide range of entertainment preferences and geographical locations.

Real-Time Availability: Success is supported by real-time availability updates, ensuring that users have access to the latest ticket options and can make informed decisions based on current inventory.

Customer Reviews and Ratings: The app's success is reinforced by customer reviews and ratings, providing social proof and influencing users' confidence in their ticket purchases through authentic feedback from fellow event-goers.

Secure Payment Processing: Success is driven by secure payment processing, instilling trust and confidence in users regarding the handling of their financial transactions and personal information within the app.

Customer Support and Assistance: The app's success is further enhanced by responsive customer support and assistance, ensuring that users receive timely help and guidance for any inquiries or issues related to their ticket purchases.

Suggestions for Gametime mobile app's growth

International Expansion: Pursue international expansion to offer last-minute tickets for sports, music, and theater events in key global markets, broadening the app's reach and user base.

Enhanced Personalization: Implement advanced personalization features leveraging user preferences, purchase history, and location data to offer tailored event recommendations and promotions, thereby increasing user engagement and satisfaction.

Social Integration: Integrate social media features to allow users to share their event plans, invite friends, and see which events are trending among their social circles, fostering community engagement and organic user acquisition.

Augmented Reality Seating Previews: Introduce augmented reality (AR) seating previews, enabling users to virtually experience the view from different seats within event venues, enhancing the decision-making process and user experience.

Exclusive Loyalty Programs: Launch exclusive loyalty programs offering rewards, early access to tickets, and VIP experiences for frequent app users, fostering customer loyalty and retention.

Partnerships with Venues and Artists: Form strategic partnerships with venues, sports teams, artists, and promoters to secure exclusive ticket offerings and access to in-demand events, providing a competitive edge in the ticketing market.

Gamification Features: Incorporate gamification elements such as challenges, leaderboards, and rewards for engaging with the app, creating an interactive and immersive experience for users while incentivizing continued usage.

In-App Event Merchandise Sales: Expand revenue streams by enabling in-app sales of event merchandise, offering users the opportunity to purchase exclusive souvenirs and memorabilia related to their attended events.

Dynamic Pricing Strategies: Implement dynamic pricing strategies based on real-time demand and inventory data to optimize ticket pricing, maximize revenue, and ensure competitive offerings for users.

Comprehensive Event Guides: Develop comprehensive event guides within the app, including pre-event information, venue details, local accommodations, and nearby attractions, providing users with a one-stop resource for planning their live experiences.

Suggestions for other businesses to replicate Gametime success

Curated Ticket Selection: Emulate Gametime's success by curating a selection of tickets from various sources, ensuring that users are presented with high-value options for last-minute events across sports, music, and theater.

Seating Visualization Tools: Implement seating visualization tools that provide users with high-resolution seat views, enhancing transparency and confidence in their ticket purchases.

Intuitive User Interface: Prioritize a user-friendly and intuitive interface to facilitate seamless navigation and a frictionless ticket purchasing experience for customers.

Value Comparison Features: Offer value comparison tools that enable users to compare ticket prices and seating locations, providing transparent and informed decision-making capabilities.

Convenient Ticket Delivery: Replicate success by enabling direct ticket delivery to users' mobile devices, eliminating the need for physical tickets and streamlining the event access process.

Diverse Event Coverage: Expand offerings to include a diverse range of events across different categories, catering to a broad spectrum of entertainment preferences and expanding the user base.

Real-Time Inventory Updates: Provide real-time inventory updates to ensure that users have access to the latest ticket options, fostering a sense of urgency and informed decision-making.

Customer Feedback Integration: Integrate customer reviews and ratings to provide social proof and influence user confidence in their ticket purchases through authentic feedback from fellow event-goers.

Secure Payment Processing: Prioritize secure payment processing to instill trust and confidence in users regarding the handling of their financial transactions and personal information.

Responsive Customer Support: Offer responsive customer support and assistance to ensure that users receive timely help and guidance for any inquiries or issues related to their ticket purchases, enhancing overall customer satisfaction and trust in the business.

Increase your mobile app's ARPU using Vendo, allowing users to discover fantastic products from national brands and elevating affiliate sales commissions to 20-30%, surpassing typical rates by 3-5 times.

START YOUR OWN MULTI-BRAND MARKETPLACE ON VENDO 

  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your marketplace: We’ll help you craft a marketplace that aligns with your branding guidelines,
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 

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