Vendo gives you full customizability, ownership & CONTRol of your ecommerce
Case Study
Jul 2, 2023

Flipboard mobile app case study

Written by

Flipboard mobile app is a social platform that allows users to collect and share news articles from diverse sources, creating personalized magazines to catch up on news and stories shared by others. An app like Flipboard could easily increase its earnings by integrating Vendo. Embed Vendo into your mobile app to create an in-app marketplace where users can buy products from domestic brands. You'll earn 2-3x higher sales commission per sale than other affiliates.

{{blog-card}}

Vendo is the complete marketplace package, automating operations, offering a catalog of brands, merchandising tools, multichannel sales capabilities, and daily support for scaling your business.

Flipboard mobile app main success factors

Content Curation: Flipboard's success is attributed to its effective content curation, providing personalized news and stories to users.

User-Friendly Interface: The platform's intuitive and visually appealing interface has contributed to its popularity.

Cross-Platform Accessibility: Availability across various devices and platforms has increased user convenience and engagement.

Personalization Algorithms: Robust personalization algorithms have enhanced user experience by delivering tailored content.

Partnerships with Publishers: Collaborations with publishers have enriched the platform's content offerings and credibility.

Social Media Integration: Seamless integration with social media platforms has facilitated content sharing and user acquisition.

Visual Storytelling: Emphasis on visual content and storytelling has set Flipboard apart in the digital news aggregation space.

Data Privacy and Security: Prioritizing data privacy and security has built trust among users, contributing to retention.

Community Engagement: Fostering a sense of community through comments, likes, and shares has enhanced user interaction.

Mobile Experience: Optimized mobile experience has catered to the growing mobile user base and increased engagement.

Suggestions for Growth

Audio Content Integration: Introduce features for audio content consumption to tap into the growing demand for podcasts and audio news.

Localized Content Curation: Offer localized content curation to cater to the preferences of users in different regions and languages.

AI-Driven Personalization: Invest in advanced AI algorithms to further enhance content personalization and recommendation accuracy.

Exclusive Content Partnerships: Forge exclusive partnerships with content creators or media outlets to offer unique and compelling content.

Monetization Strategies: Develop innovative monetization strategies that benefit both users and content creators while maintaining a seamless user experience.

Interactive Features: Introduce interactive elements within content, such as polls or quizzes, to increase user engagement.

Topic-Based Communities: Create virtual communities within the platform based on specific topics of interest to foster deeper engagement among users.

Augmented Reality (AR) Integration: Explore AR features to offer immersive storytelling experiences for certain types of content.

Educational Content Expansion: Expand into educational content curation to attract users seeking knowledge across various domains.

Blockchain for Content Verification: Implement blockchain technology to verify the authenticity of news and content, addressing concerns about misinformation.

Suggestions for other businesses to repeat Flipboard's success

Content Curation and Personalization

Prioritize robust content curation and personalization algorithms to deliver tailored content experiences to users.

User-Friendly Interface

Invest in creating an intuitive and visually appealing interface to enhance user engagement and retention.

Cross-Platform Accessibility

Ensure seamless accessibility across various devices and platforms to maximize user convenience and reach.

Data Privacy and Security

Place a strong emphasis on data privacy and security to build trust and confidence among users.

Community Engagement

Foster a sense of community through interactive features, comments, and social sharing to enhance user interaction.

Maximize your mobile app ARPU with Vendo by enabling your users to discover amazing products from national brands. Elevate your affiliate sales commission to 20-30%, tripling it compared to typical affiliate links and providing 3-5 times more in earnings.

START YOUR OWN MULTI-BRAND MARKETPLACE ON VENDO 

  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your marketplace: We’ll help you craft a marketplace that aligns with your branding guidelines,
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 

{{blog-card}}

NOW YOU CAN
Put a shopping cart in your content
LEARN MORE
LEARN MORE
Written by
LET'S GO
Evaluate Vendo for your eCommerce business
BOOK A DEMO
BOOK A DEMO
NEWSLETTER
Get more marketplace case studies & insights
Subscribe
Subscribe
Check Icon
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Related blog posts

GET STARTED

BUILD YOUR CUSTOM ECOMMERCE PROJECT with VENDO

Customize to your exact needs. Go global on day 1. DTC x B2B x Marketplace. One or multiple storefronts. A single dashboard to rule them all.