Case Study
Jun 21, 2023

Flamingo Market marketplace affiliate program

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The Flamingo Market is a pop-up marketplace that showcases and supports LGBTQ+ and BIPOC (Black, Indigenous, and People of Color) artisans and businesses, providing a platform for their unique products and creations. If you’re looking for a Flamingo affiliate program, maybe you’d like to consider starting your own marketplace with 3-5x higher sales commission. Here’s how.

Creating your multi-vendor marketplace is now more straightforward and less costly with Vendo. Begin your venture with multiple vendors' products in a short time, avoiding inventory and shipping management. And the sales commissions hover around 20-30% instead of 5-20%.


Vendo is your go-to for comprehensive marketplace services, offering an automated platform for daily operations, a selection of brands or the option to invite your own, merchandising and marketing tools, sales through multiple channels (website, emails, SMS, mobile app, social media), and ongoing support for your marketplace growth.

Flamingo Market Marketplace Success Factors

Flamingo Market has made significant strides as a marketplace, especially for the LGBTQ2SIA+ community. Here's a brief overview and the key reasons behind its success:

  • Introduction: Flamingo Market, originating in Toronto in 2019, has grown into a vibrant online marketplace that champions the diverse talents of the LGBTQ2SIA+ community, including artists, makers, business owners, service providers, non-profits, and community organizations.
  • Global Reach: Transitioning to an online platform in 2021, it has expanded globally, connecting LGBTQ2SIA+ entrepreneurs to a worldwide customer base.
  • Inclusivity and Community Support: Its exclusive focus on LGBTQ2SIA+ artisans and businesses has cultivated a dedicated community of buyers and sellers, reinforcing its inclusive mission.
  • Recognition and Awards: Flamingo Market has been acknowledged with several awards like the Toronto Star's Diamond Winner for "Best Local Flea Market" (2020) and Gold Winner for "Best Overall Service - Shopping" in the 2021 Readers Choice Awards.
  • Empowering Entrepreneurs: By providing a supportive space, it enables queer vendors to confidently showcase and connect with customers, fostering a strong sense of community.

Flamingo Market Affiliate Program

Flamingo Market Affiliate programs are beneficial for content creators, bloggers, and influencers who are passionate about LGBTQ2SIA+ initiatives and wish to support and promote unique, inclusive products. Here are key factors of its marketplace affiliate program:

  • Commission Rates: Typically, affiliate programs offer a percentage [5-20%] of sales as commission. This rate varies and could be quite lucrative depending on the program.
  • Product Range: Access to a diverse range of products from LGBTQ2SIA+ businesses means affiliates can promote items that align with their audience's interests.
  • Community Engagement: Affiliates often have the opportunity to engage with and support the LGBTQ2SIA+ community, aligning with their values and interests.
  • Marketing Materials: Affiliate programs usually provide marketing materials, making it easier for affiliates to promote products effectively.

Get started with a marketplace like Flamingo Market on Vendo. Get 3-5x higher sales commission!

Creating your multi-vendor marketplace is now more straightforward and less costly with Vendo. Begin your venture with multiple vendors' products in a short time, avoiding inventory and shipping management. And the sales commissions hover around 20-30% instead of 5-20%.


  • Book a demo call: We’ll set up your demo marketplace and populate it with products.
  • Customize your Storefront: We’ll help you craft a storefront that aligns with your brand identity, ensuring a cohesive and on-brand shopping experience for your customers.
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 


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