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Case Study
Jan 2, 2024

ExpertVoice eCommerce Case Study and How to Start a Look-Alike Marketplace

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ExpertVoice is a platform that connects industry experts with brands, allowing them to share their knowledge and recommendations in various product categories such as outdoor gear, sports equipment, and more. If you're down to start a look-alike eCommerce biz in a marketplace model, Vendo's the way to go. It makes everything super easy, so you'll be selling a wide selection of cool products from top brands in no time.

Vendo simplifies the process of creating a successful eCommerce marketplace, offering access to a diverse range of products from domestic brands. By entrusting Vendo with inventory and shipping logistics, you can dedicate your efforts to providing outstanding customer service, effectively launching and overseeing your marketplace, all while prioritizing what truly matters – your customers.

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Vendo is also a one-stop-shop for all your marketplace needs, providing you with a marketplace platform automating day-to-day operation, a catalog of brands to pick from or an ability to invite your own brands, merchandising and promotional tools, ability to sell through multiple channels (your existing website, emails & SMS, mobile app, social media), and ongoing daily support scaling your marketplace business.   

ExpertVoice: Empowering Brands and Influencers

Introduction to ExpertVoice
ExpertVoice has carved a unique niche in the digital marketing landscape as a user-friendly online platform that connects brands with influencers and industry professionals. This innovative service acts as a dynamic bridge, enabling brands to effectively communicate and collaborate with trusted influencers across various niches like fashion, fitness, and technology. 

ExpertVoice's approach goes beyond traditional marketing techniques, focusing on building authentic relationships between brands and the influential voices who can help amplify their message and reach. By leveraging the power and credibility of these influencers, ExpertVoice helps brands boost their visibility, credibility, and ultimately, their sales.

Product Categories and Examples

Influencer Marketing:
ExpertVoice specializes in connecting brands with influencers who have a trusted voice in their respective fields.

  1. Niche Influencers: Whether it's fashion gurus, fitness experts, or tech enthusiasts, ExpertVoice brings together a diverse group of influencers with dedicated followings in various industries. This allows brands to target their marketing efforts effectively and reach audiences that are genuinely interested in their products.

Advocate Deals and Discounts:
One of the unique aspects of ExpertVoice is its ability to offer exclusive deals and discounts specifically designed for advocates.

  1. Exclusive Promotions: Brands can create special offers that allow influencers to try their products at a discounted rate. This not only encourages product trial and adoption but also provides influencers with firsthand experience, making their recommendations more authentic and compelling to their followers.

Sales Boost:
ExpertVoice leverages the platform to boost sales through expert recommendations from retail sales associates and category professionals.

  1. Retail Sales Associates and Category Professionals: By engaging with those who have in-depth knowledge of their products and industry, brands can harness these expert recommendations to drive more sales. These professionals can offer credible, informed advice to consumers, making them more likely to purchase.

Conclusion
ExpertVoice is more than just a marketing platform; it's a community where brands and influencers come together to share their passion and expertise. By focusing on building genuine relationships and providing valuable experiences, ExpertVoice helps brands leverage the power of word-of-mouth at scale. 

Whether it's through connecting with niche influencers, offering exclusive deals to advocates, or boosting sales through expert recommendations, ExpertVoice provides a comprehensive suite of tools and services designed to amplify brand presence and credibility. 

As the digital landscape continues to evolve, ExpertVoice remains at the forefront, continually adapting and innovating to meet the changing needs of brands and influencers alike. With ExpertVoice, brands have a powerful ally in their quest to engage customers and drive growth in an increasingly competitive market.

Success Factors for Ecommerce Business

  • Efficient Influencer Collaboration: Successful ecommerce businesses should prioritize efficient collaboration with influencers to reach a broader audience.
  • Advocate Engagement: Engaging advocates with deals and discounts can create a buzz around products and boost sales.
  • Expert Recommendations: Leveraging expert recommendations can enhance credibility and trust in your products.
  • Continuous Innovation: Staying up-to-date with the latest marketing trends and technologies is essential for long-term success.
  • Effective Communication: Clear communication with influencers and advocates is key to a successful marketing campaign.

Get started with a look-alike marketplace like ExpertVoice on Vendo!

START YOUR OWN MULTI-BRAND MARKETPLACE ON VENDO

  • Book a demo call: We’ll set you up with a demo marketplace 
  • Customize your Storefront: We’ll help you craft an on-brand shopping UX 
  • Onboard Brands: Pick from the Vendo brand catalog. Or invite your own.
  • Select Products: Curate product collections manually or automate it.
  • Embed products: Make your editorial content and newsletters shoppable 
  • Get Paid: Get paid as soon as products are shipped by the brands. 
  • Get Repeat Sales: Keep your customer relationship, emails, order history

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