Case Study
Aug 3, 2023

Braintree mobile app case study

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Braintree mobile app empowers global businesses with commerce tools, facilitating payments for leading innovators in 40+ countries and 130+ currencies. Through Vendo's in-app shopping functionality, a Braintree-style app could seamlessly introduce an additional revenue source, ultimately enhancing the user experience. Drive user engagement and monetization by integrating Vendo's platform into your app using a WebView, enabling users to discover and buy from domestic brands while earning commissions.


Vendo offers a comprehensive marketplace solution with diverse brand options, seamless day-to-day operations, and support for selling through multiple channels.

Success factors of Braintree mobile app

Global Payment Support: Braintree's mobile app supports transactions in over 130 currencies across 40+ countries, catering to a diverse international customer base and expanding market reach.

Leading Innovator Partnerships: The app's ability to facilitate payments for leading innovators such as Airbnb, Uber, GitHub, Facebook, and Pinterest enhances its credibility and attracts a wide range of businesses.

Versatile Payment Options: Braintree's SDK powers various payment methods including PayPal, PayPal One Touch™, Venmo, Apple Pay, Android Pay, credit/debit cards, and Bitcoin, catering to diverse customer preferences.

Seamless Integration: The app's seamless integration with online and mobile businesses provides a user-friendly experience for both merchants and customers, promoting ease of use and adoption.

Multi-Device Compatibility: Braintree's SDK enables payment processing across any device, ensuring a consistent and convenient payment experience for users regardless of their chosen platform.

Robust Security Measures: The app prioritizes robust security measures to protect sensitive payment information, instilling trust and confidence in both merchants and customers.

Developer-Friendly SDK: Braintree's developer-friendly SDK empowers businesses to easily integrate and customize payment solutions, fostering innovation and flexibility in payment processing.

Scalability and Reliability: The app's ability to handle high volumes of transactions reliably ensures that businesses can scale their operations without compromising on payment processing performance.

Customer Support: Braintree provides robust customer support to assist businesses with payment-related inquiries and technical support, ensuring a positive merchant experience.

Continuous Innovation: The app's commitment to continuous innovation, updates, and enhancements demonstrates responsiveness to market trends and evolving customer needs.

Suggestions for Braintree mobile app's growth

Enhanced Global Expansion: Focus on expanding the app's presence in emerging markets and regions to tap into new customer segments and increase transaction volume.

Partnership Diversification: Forge partnerships with a wider range of industry innovators beyond the current scope, broadening the app's appeal and user base.

Advanced Currency Support: Introduce support for additional local and regional currencies to cater to the specific needs of customers in diverse markets, enhancing accessibility and convenience.

New Payment Methods: Continuously evaluate and integrate emerging payment methods and digital wallets to accommodate evolving customer preferences and increase transaction flexibility.

Developer Tools Enhancement: Further enhance the developer tools and resources to streamline integration, improve customization options, and attract a broader range of businesses.

Data Analytics Insights: Provide merchants with advanced data analytics and insights to help them optimize their payment strategies, improve conversion rates, and drive business growth.

Risk Management Solutions: Offer comprehensive risk management solutions to help businesses mitigate fraud, minimize chargebacks, and ensure secure payment processing.

Subscription Management: Introduce subscription management features to support businesses offering subscription-based services, enabling automated recurring payments and customer retention.

Customer Education Initiatives: Develop educational resources and initiatives to help merchants maximize the app's capabilities, understand best practices, and leverage advanced features for business growth.

Regulatory Compliance Focus: Stay abreast of evolving regulatory requirements in various markets and ensure that the app remains compliant with global payment regulations, fostering trust and reliability.

Suggestions for other businesses to replicate Braintree success

Global Payment Support: Offer comprehensive support for transactions in multiple currencies and countries, catering to the diverse needs of a global customer base.

Strategic Partnerships: Forge partnerships with industry-leading innovators and businesses to enhance credibility, expand market reach, and attract a wide range of customers.

Diverse Payment Options: Integrate a variety of payment methods, including digital wallets, traditional card payments, and emerging alternatives to accommodate diverse customer preferences.

Seamless Integration: Provide a user-friendly and seamless integration process for businesses, ensuring a smooth onboarding experience and ease of use.

Robust Security Measures: Prioritize robust security measures to protect customer payment information and instill trust in the payment processing system.

Developer-Friendly Tools: Offer developer-friendly tools and resources to facilitate easy integration, customization, and innovation in payment solutions.

Scalability and Reliability: Ensure that the payment platform can handle high transaction volumes reliably, allowing businesses to scale their operations without disruption.

Customer Support: Provide robust customer support to assist businesses with payment-related inquiries, technical issues, and optimization of payment strategies.

Continuous Innovation: Embrace continuous innovation to stay ahead of market trends, introduce new features, and respond to evolving customer needs.

Regulatory Compliance: Stay informed about and comply with global payment regulations to ensure trust, reliability, and legal adherence in payment processing.

Maximize your mobile app's ARPU through Vendo, offering users the opportunity to discover exceptional products from local brands and increase revenue.


  • Book a demo call: We’ll set up your demo marketplace and populate it with products
  • Customize your marketplace: We’ll help you craft a marketplace that aligns with your branding guidelines,
  • Onboard Brands: Invite your favorite brands or choose brands from the Vendo brand catalog. We can also start reaching out to brands you’d like to sell on your behalf.
  • Select Products: Curate product collections manually or automate the process to efficiently manage your catalog and meet customer demand.
  • Embed products: Make your editorial content shoppable with products embedded right where your customers expect them to find. Simplify and streamline product discovery.
  • Start Selling Programmatically: Push products through multiple touch points: on your website, share it on social media, and include products in your newsletters. 
  • Get Paid: Get paid as soon as products are shipped by the brands. No need to wait 30-60 days or worry about orders not attributable to your affiliate links.
  • Get Repeat Sales: Since you’re not linking out, your customers will keep coming back. We’ll help them with abandoned cart emails and promotional email blasts. 


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